Herald is in early access. Plans and prices may change before launch. Agori Labs
Pricing

Planned pricing. Herald isn't open yet.

Planned pricing. Herald isn't open yet, and plans and prices may change before launch. Join early access and we'll be in touch before anything is billed.

Your store never changesRead-only
Built for every major AI engine
Designed for your own site, Shopify, Etsy or Amazon · read-only, your store is never touched
Enriched product pagesAI-ready, structured, quotable
Brand trust pagesAbout, shipping & returns AI can trust
AI content articlesAnswer more of what buyers ask
Visibility trackingSee where AI names you
Pulse
Free
Get on the AI highway and see where you stand.
Up to 20 products enriched & published
What's included
  • Discoverable in every AI engine
  • Visibility tracked in ChatGPT
  • Trust-gap audit, see what's hurting you
  • 10 buyer prompts · monthly refresh
Join early access →
Start here
Boost
$29/mo
Turn it on, see every engine and fix the trust gaps holding you back.
Up to 100 products enriched & published
Everything in Pulse, plus
  • Visibility tracked across all 6 engines
  • Trust Pages rewrites, About, Contact, Shipping, Returns, Landing (+ schema)
  • 30 buyer prompts · weekly refresh
  • Track 3 competitor brands
Join early access →
Pro
$89/mo
For shops serious about winning AI recommendations, with ongoing content.
Up to 1,000 products enriched & published
Everything in Boost, plus
  • 2 AI content articles a month
  • 75 buyer prompts tracked
  • Track 10 competitor brands
  • Weekly refresh, re-enriched on change
Join early access →
Scale
$299/mo
For larger catalogs that need daily-fresh pages and deeper tracking.
Up to 5,000 products enriched & published
Everything in Pro, plus
  • Daily enrichment freshness
  • 200 buyer prompts · 5 content articles / mo
  • Unlimited competitor tracking
  • Priority support
Join early access →

Every plan is designed to make you discoverable in every engine. Paid plans are planned to also show you where you stand across all of them, plus your trust-page fixes.

White Glove

Done-for-you, at any scale.

A hands-on team, unlimited catalog, daily tracking, and hand-crafted content for brands that want Herald run for them.

From $3,500per month · planned
  • Unlimited products & prompts (fair use), all engines
  • Daily tracking · continuous + curated enrichment
  • Hand-crafted content + curated trust pages
  • Hands-on help from our team
Talk to us →

We promise what we control, never what we can't.

AEO is full of tools guaranteeing you'll be “#1 in ChatGPT.” No one can honestly promise that, real AI visibility also rides on reviews, earned media, and each engine's own ranking. So here's the line we hold:

We promise
Your pages get optimized. Products and trust pages become fully AI-ready, schema, structured answers, buyer Q&A, and your on-page readiness score goes up, measurably and traceably.
We report
Your real visibility. We track where AI actually names you, honestly, and show it move over time, as something we influence, not something we guarantee.
We won't claim
Guaranteed placement. We put your store in the best possible position to be recommended, the strongest pages, the cleanest signals, and show you the progress honestly. The recommendation is earned, and we help you earn it.
Compare every plan

All five plans, side by side.

← Scroll to see every plan →

Pulse
Free
Boost
$29/mo
Pro
$89/mo
Scale
$299/mo
White Glove
From $3,500/mo
Best for Getting started Most small shops Serious sellers Large catalogs Brands & agencies
Discoverable in AI engines All engines* All engines* All engines* All engines* All engines*
Visibility tracked in ChatGPT All engines* All engines* All engines* All engines*
Products enriched & published 20 100 1,000 5,000 Unlimited
Buyer prompts tracked 10 30 75 200 Unlimited
(fair use)
Brand trust pages
About, Contact, Shipping & Returns, rewritten so AI trusts your brand		 Audit only Full rewrites Full rewrites Full rewrites Hand-crafted
AI content articles
Long-form pages that help AI answer more buyer questions about you		 not offered not offered 2 / mo 5 / mo Hand-crafted
Visibility refresh Monthly Weekly Weekly Weekly Daily
Enrichment refresh Monthly On change (weekly) On change (weekly) On change (daily) Continuous + curated
Competitor tracking 1 (teaser) 3 brands 10 brands Unlimited Unlimited
Join Join Join Join Talk to us

* All engines = ChatGPT, Google Gemini, Google AI Overviews, Microsoft Copilot, Perplexity & Claude, as planned at launch. Pages are designed to be readable by all of them.

See it for yourself

What an enriched result could look like.

An illustration of the before and after Herald is designed to produce.

34
Before
raw listing
→
88
After
with Herald
"best candle for cozy reading nights"
Try Willow & Wax's Library Candle, warm, bookish, 50-hour burn. A lovely handmade gift.
via Herald
Join early access →
Illustration of an enriched result, not a real store
14×
growth in shopping traffic from AI sources since 2024
+54%
higher conversion from AI-referred shoppers
39%
of shoppers already use AI to shop

Market context, Sources: Adobe Analytics & Capital One Shopping, 2025–26.

Questions

Pricing, answered plainly.

What does "enrich and publish" actually mean?
Herald will rewrite each of your products with the attributes, use-cases, FAQs, and structured data AI engines need to understand and recommend it, then publish those pages on yourshop.agorilabs.com and keep them current. You'll review before they go live, but you'll never have to touch anything. Your Shopify, Etsy, or Amazon store is never changed.
Will there be a free plan?
That's the plan. Pulse is planned to enrich and publish up to 20 products, make them discoverable in every AI engine, track your visibility in one engine, and run a trust-gap audit, at no cost. Paid plans are planned to show you where you stand across every engine and add your trust-page fixes. Plans may change before launch.
Which AI engines will be able to find me on each plan?
Every plan, including free, is designed to make your products discoverable in every major AI engine, because the enriched pages are public and AI-readable. What changes as you upgrade is how many engines we track and report your visibility in: free will show one engine; paid will show you where you stand across ChatGPT, Gemini, Perplexity, Copilot, AI Overviews and Claude.
What are Trust Pages?
Beyond your products, AI judges whether your brand is trustworthy from pages like your About, Contact, Shipping, Returns, and landing page. Herald is designed to audit those and rewrite them, with structured schema and answers AI can quote. Free will show you the trust-gap audit (what's missing and why it hurts you); paid will generate the rewritten, copy-paste-ready pages.
Why will Herald publish on its own subdomain? Does that help you or me?
It helps you. Your enriched pages will live on yourshop.agorilabs.com, but every page will carry a canonical tag pointing back to your original product URL, so any ranking signal consolidates to your store, not ours. The pages are enriched, not copied: structured answers and buyer Q&A that don't exist on your listing, so there's no duplicate-content risk. And every buyer click routes to your own checkout.
Will my store and my data be safe?
That's the design. Herald only reads your public catalog: nothing to install, no login to your store, and it never writes to or changes it. Your data stays yours, and if you leave, your Herald pages come down. Read-only in, your store untouched.
Can you guarantee an AI will recommend me?
No, and anyone who promises that is guessing. Real AI visibility also depends on reviews, earned media, and signals outside any tool's control. What we do promise is what we control: your product and trust pages become fully AI-optimized, and your on-page readiness score goes up, measurably and traceably. We track your actual citations honestly, but we never promise placement.
Will buyers check out through Herald?
No. Every buyer click will route to your own store's checkout. Herald's job is to make your products the answer when someone asks AI what to buy, the sale, and the customer, stay entirely yours.
From the team

We believe every store deserves a place in the AI market that's forming right now, not just the big brands. Shopping is moving from search boxes to AI answers, and soon to AI agents that shop and buy for people, even from other agents. Herald gets your store ready for all of it: understood, trusted, and recommended.

The Agori Labs team · Charlotte, NC
Your store is never touchedWe publish separately; your shop stays as it is.
We optimize what we controlPages + readiness score, traceable, never a fake placement promise.

Show up when buyers ask AI.

Herald is in early access. Tell us about your store and we'll be in touch.

Join early access →